WHAT WE ARE
We create simple, but engaging, passionate stories about people, organizations and brands.
We collaborate with our clients to set goals and messages for their brand or organization. We research our topics, interview the right people, then write and produce insightful and entertaining stories that live on digital platforms – videos, social media, op-ed articles and podcasts.
We create promotional strategies to attract the largest audience engagement for our clients’ stories. This includes leveraging HipCheck Media’s relationships with the digital platforms of TSN, ESPN, Sportsnet, Yahoo, CBC and other major media outlets across North America and internationally.
HipCheck becomes your in-house content experts to produce and effectively deliver your messages to your targeted audience.
Your stories. Your relationships. Your way.
WHAT WE AREN’T
An Ad Agency, a Sponsorship Marketing Agency or a traditional Video Production Company.
It is increasingly difficult for amateur sports organizations to get their messages out – to tell the stories that are important to share with fans, current and aspiring athletes, volunteers and sponsors.
Press conferences no longer attract the same number of reporters as they did in the past. It is critical for National Sport Organizations (NSOs) to adapt to the changing media and sponsor landscape to ensure both awareness and growth for their organizations. HipCheck is your in-house expert for sharing your news and stories.
Brand logo placement at sporting events, traditional advertising and even websites are taking a back seat to engaging customers and fans through personal experiences.
To maximize awareness and investment return on traditional sponsorships, corporations need to engage current and potential customers with creative and effective digital storytelling.
The origin of these stories can come from event sponsorship, but for full impact be amplified through social media platforms. HipCheck creates these stories and branded content.
- Branded Video Production
- Filming, Editing, Audio, Rights/Clearances
- Facebook, Twitter, Instagram – branded content posts
- Paid “boosted posts” strategy
- Best practices
- Op-Eds, Story Placement
- Editorial Services
- Sponsorship Valuations
- Activation strategies
- On-site branded video (filming/editing)